Hi, Michael Williams here! It’s a pleasure to meet you!
I am a London-based Integrated Designer and Art Director. Self-taught, my 15+ years of creative experience (8+ years as a Professional) has meant I have had the privilege of working with a number of small and large businesses as well as global brands including Martell Cognac, Absolut Vodka and Revlon Professional.
My main areas of design lie in Brand Identity and Commercial Print design. I am also confident in digital content creation, editorial design (both print and digital) and conceptual design with regards to UI/UX (Sketch & InVision Studio) and prototyping (InVision) for apps and the web.
My creative thinking is regularly based on consumer and industry insights; this is to ensure that my design not only looks sexy but also plays its role in an overall brand mission and/or campaign.
As a lover of film and music, I also edit videos using Premiere Pro and make music using good ol’ GarageBand and Logic Pro X.
I fell in love with design [way] back when I was studying for my Media A-level. Learning about the impact of news media, advertising, film and music just opened my mind up to this dynamic, fast-paced world of innovation! This explains why, after studying Economics at university, I chose to follow my passion as a creative rather than exploring the conventional route into Corporate Finance or Investment Banking.
“This explains why, after studying Economics at university, I chose to follow my passion as a creative rather than exploring the conventional route into Corporate Finance…”
One of my greatest design achievements was founding and creating – with my wife – TYD; an innovative, fully-interactive, business, fashion and luxury lifestyle iPhone and iPad magazine app for the high-achieving Entrepreneur under-30. (Ask me to show you this when we meet)…
On my journey, I have also had the privilege of working with some exciting companies which include Revlon Professional and Time Out Magazine.
But enough about me. We can carry on this conversation over a Gin (Monkey 47 to be exact) & Elderflower Tonic. Enjoy my portfolio and I look forward to working with you soon!